Northwestern Marketing Concepts 2017 Recap

To say 2017 was a HUGE year for Northwestern Marketing Concepts would probably be an understatement!! This year alone has set the benchmark for excellence at such a high place, 2018 has a lot to live up to. Between travels, awards, weddings (yes, even the love bug struck us this year! 💘), and promotions, our year started with a POP 🍾 and ended with a BANG 💥! Here’s what all the Northwestern Marketing Concepts team did in 2017!


If there’s one thing we consider ourselves extremely fortunate to do on almost a monthly basis, it’s travel for work. Starting off 2017 in Austin, TX in January and ending in Cabo San Lucas, MX in November, every month was marked by a new city and new memories. We attended conference in Seattle and New Orleans, took rest & relaxation weekends in Alaska, the Florida Keys, Punta Cana, and even held the biggest company-wide retreat to date in McCall, ID!



Career growth was AMPLE here at Northwestern Marketing Concepts this 2017! We promoted dozens of Account Managers within our firm’s Management Training Program, a Manager out of our Boise office to Eugene, Oregon, and our company’s very own CEO, Holly Clark, was promoted into an Organizational Consultant role on behalf of our client broker! In recognition of her outstanding leadership and mentorship, Holly now oversees the progress and growth of 10 offices across the country working on behalf of our client!! Catch the full promotion ceremony below – there was even a live marching band ⬇️⬇️😂

Personal Accomplishments

As important as the professional development of our team is to us,  we know it is more important to develop well-rounded, philanthropic, ambitious individuals who live their life with purpose and passion. It’s the reason we offer apprenticeship style training to all team members looking to grow into management, numerous charitable activities and fundraisers for Operation Smile and Toys for Tots, and celebrate the personal growth of our team & their families. We donated tablets to a local classroom, launched THE #1 CRM software in the world, and even got to bear witness to love and happiness at our CEO’s wedding this year!!



True to our standard of excellence, Northwestern Marketing Concepts has been named THE #1 firm in customer acquisitions and brand marketing for our client in all 3 quarters of 2017 (and sure to clinch Q4 early 2018)! By constantly improving our hiring, training, and always expecting the best from our people, we expect to grow over the next 5 years into an additional 15 markets and take our company international!


In summary, 2017 was remarkable and a compilation of great people doing amazing things. As memorable as this year was, we know that it’s going to serve as a stepping stone for an even better year next year. Thank you to those who offered us continuous support over the year and to each and every member of Northwestern Marketing Concepts for helping us build a dynasty here in Boise!



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